As a Senior Designer in-house at Savers Value Village®
I assist the Design Lead in directing brand initiatives and executing marketing campaigns. I primarily lead the digital portion of campaigns, continuing the in-store customer experience to email, web, and social campaigns.
I assist the Design Lead in directing brand initiatives and executing marketing campaigns. I primarily lead the digital portion of campaigns, continuing the in-store customer experience to email, web, and social campaigns.
During my tenure our emails have seen increased CTR of between 1% - 5%, we've also experienced increased Instagram follower growth by about 2.5%.
Below is a broad look at some of the projects I've developed over my time with the company.
National Thrift Shop Day
For the 2023 National Thrift Shop Day campaign, I worked on developing an overall look & feel that could be extended to multiple channel assets including in-store signage, web, email, and physical pins.
Social Media Ads
I'm regularly in charge of developing noew social media ads for various store support campaigns.
This includes overall brand experience and building out final assets.
This includes overall brand experience and building out final assets.
